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Ultimate Guide: One Funnel Away Challenge (Review 2019)

30 Days To Create Your Funnel

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For the last 3 years I have been looking for the magic potion…

The secret sauce to kick me firmly up the backside and launch my own business.

In this One Funnel Away Challenge Review I will explain how this course helped accelerate my motivation and intentions, and I have been creating content and pushing my comfort zone ever since.

What is the One Funnel Away Challenge?

A 30 Day training course that takes you step by step through the process of creating your products, hooks, story, offer, finding your customer and launching your first (or next) funnel (Kinda like a website).

Already got a website? 

Sure – that’s why you need to know why “Websites are dead” and how can you increase conversions and profits using sales funnels and proven marketing techniques suitable for any business.

Keep reading my One Funnel Away Challenge Review and I will explain everything you get with this life changing training PLUS some bonuses from myself if you follow my link


Who Am I ?

One Funnel Away Challenge Review

I am Jon Davis. A dad of two. YouTube newbie and aspiring internet marketer.

By day, I tap a keyboard, helping people with their IT problems (Yep – If he looks like a geek, smells like a geek, talks like a geek, then he’s a ….)

In my spare time (hahaha imagine really having spare time!!) I am learning as much as possible and engulfing myself into the world of funnels and internet marketing.

Devouring books, courses and software that help me level up.

Many people sign up for the OFA (One Funnel Away Challenge) with a business already in mind or a product/service they are already selling.

I didn’t. So you don’t have too either.

One Funnel Away Review 1

I signed up through a recommendation from a friend on facebook and fellow marketer (Thanks Chris Donnelly!) and with a vague idea of applying it to my affiliate marketing side hustle.

A fledgling side hustle that I was trying to push on to make some money for my family.

I don’t know if you have any profitable side hustles?

But I have tried a few – eBay flipping, Amazon Arbitrage, Merch design and now affiliate marketing.

I have spent the last few years slightly obsessed with finding a way of making additional income.

My goal is to provide as many amazing experiences as I can for my wife and kids. Travel the world and soak it up.

I want the family experiences and opportunities and I want them now – not when i’m 65 and almost paid my mortgage off.

Chris explained the One Funnel Away Challenge to me. Explained how he had done it once already and was doing it again.

I thought, woah, is it that good that you need to do it twice?

I didn’t need much convincing really. The investment was a mere $100. I signed up and awaited the start date.

The One Funnel Away Challenge I participated in started in Feb. They have run a few consecutive challenges every 30 days.

However they have now started to slow them down whilst everyone involved takes a breather.

So if your looking to sign up – check the date quick as the next one could close registration any day – and without ruining the rest of the review, trust me, you will not want to wait!

arrows pointing to clickfunnels discount page

Check the deadline for registration to the next OFA here

What Is The One Funnel Away Challenge from ClickFunnels?

Ok, without being cryptic this is it….

Russell Brunson enrolls any of his subscribers that process over $1 Million into his elite Two Comma Club (2CC).

This group of people are the ones you look up too, the achievers and the do’ers. They have made money. Serious money.

What I find interesting – very few of them are the same. Their business streams, products, skills are quite varied.

So Russell went to this group of high achievers and said….

You suddenly lose all your money, along with your name and reputation, your list, products, everything. All you have left is a ClickFunnels account, Internet Access, a roof over your head, food to eat, and 30 days to make money. You have no more relationships or JV affiliates. What would you do, from day 1 to day 30, to save yourself?

Russell Brunson

30 of these 2CC Winners came back to him with their own personal blueprint of how they would achieve it all again from scratch.

Let that sink in.

These are people who have walked the walk. Business men and women that are pushing new boundaries.

He hasn’t asked them to include the years of undoubted testing, trying, failing that every entrepreneur goes through (Your not alone!!).

He’s asked them to do it in 30 days.

In other words, what is your blueprint and strategy that you think works – without the years of blood, sweat and tears.

It is this wealth of information from big players such as Liz Benny, Dana Derricks, Peng Joon, Dan Henry, Spencer Mecham, John Lee Dumas and many more that Russell took and created…

The 30 Days Book

one funnel away challenge review 2


But Jon, didn’t you say this was a challenge?

Ah yes. The book is just a small part of it. In fact the book is actually an included bonus – but it ties in so well with the challenge that i think it’s right to explain what you are getting.

In my opinion the book alone is worth $100. Maybe more.

However you then also get the 30 day training on top.

Each day a new stage of the journey is covered – pulling together some of the finest parts of DotCom and Expert Secrets Books.


Who Teaches The One Funnel Away Challenge ?

I will cover the schedule in more detail shortly, as part of this One Funnel Away Challenge Review, but let’s talk about the credentials of those delivering this course.

Russells top strategies are presented by the man himself via daily video.

If you didn’t know, and are wondering who is Russell Brunson

Russell Brunson is a best selling author (You must buy DotCom Secrets & Expert Secrets), a top affiliate marketer, a hugely popular entrepreneur and owner of ClickFunnels.

Each video he presents is followed up by live calls from two of his inner circle: Stephen Larsen and Julie Stoian.

Stephen and Julie will guide you, demonstrate, answer questions and motivate you.

Stephen waking half my house up when he introduces himself each day with an almighty BOOOOOOM. This guy has some energy and some serious knowledge.

A force in his own right with his excellent Podcast “Sales Funnel Radio”, a 2CC Winner, and for several years was Russells Lead Funnel Builder at ClickFunnels.

Lastly Julie Stoian – a force of inspiration.

A hugely successful entrepreneur with her own multi million $ businesses, Julie works alongside Russell at ClickFunnels and has a flair for design and teaching.

So those are the One Funnel Away Coaches and the format of how this course is delivered.


What Is Taught In The One Funnel Away Challenge?

Check the graphic below. I love this about Russell Brunson’s teaching, he simplifies everything with doodles and sketches before explaining simply how his strategies work.

As you can see this is how the course unfolds – and trust me, it is so much value and information it gets pretty hectic by Week 3!

one funnel away challenge course

Pre-training – Belief

It is important to note that this is an extra week. This was introduced to build anticipation but also get attendees into the right frame of mind.

The pre-training provides the inspiration – shows you how you are “One Funnel Away” at any time. Tells you the Lady Boss Story which is massively inspirational.

It sets you up for what is to come.

Week #1 One Funnel Away Challenge – Hook, Story, Offer

I mentioned earlier, I am a budding affiliate marketer. I have created sites in various niches, for example, weight loss.

When I first started I naively thought that the only thing that differentiates me to the million other weight loss affiliates was website speed, content, fancy words and pretty pictures.

When we are all selling the same product what differentiates us? What if it wasn’t about the product but about the offer?

So I will sell you that weight loss program but also, how do you fancy….

# Meal planner
# Guide to super fat loss foods and supplements
# 365 inspirational weight loss quotes
# 1 hour call with myself to talk about how you will personally approach your weight loss journey
# Access to my awesome VIP Facebook group where your safe to talk about your weight loss journey with other people on that same road – without your friends being able to see….

You see how that same product becomes a much better offer and differentiates me from the other sellers.

How could the offer be improved so much that it would be too good to turn down – an irresistible offer.

One of the fun parts of the OFA is when we get to create our product mockups too – it is surprisingly easy and fun.

In fact, if you’re looking for some FREE software and a quick demo of how I create product mockups take a look at he video on my YouTube channel.

Week #2 One Funnel Away Challenge – Your Hooks & Stories

If you have read Expert Secrets then this week is familiar, taking some of those techniques and focusing on your story.

You will cover:

How to test the materials and write your epiphany story.

The foundation blocks of being able to present ourselves as attractive characters who customers can relate too.

Using hooks and stories to pull them in and take them from prospect to happy customer.

You will be saying in your sleep…

Hook, Story, Offer
Hook, Story, Offer
Hook, Story, Offer

30 days book russell brunson

Week #3 One Funnel Away Challenge – The Funnel

It is only on Week 3 that we start getting into the technical part.

I was expecting this to be my favorite part – i am a techie by trade so I love clicking around and breaking things.

Turns out as much fun as that is, I really enjoyed the storytelling and hooks. It’s a whole new world to me and the amount of information in those first two weeks of the OFA blew my mind!

Here we look at a top performing funnel and break it down day by day. Building our own at the same time.

There are so many sales funnels that can be used across multiple streams. This is a glimpse into these high converting and customer focused “websites”.

Week #4 One Funnel Away Challenge – Make It Rain

We have spent the last few weeks of the OFA creating: Hooks, Stories, Offers.

We have our products, combined into our offer. We are trying to perfect our storytelling and the best way we can present ourselves to be relatable to our customers.

The funnel is created and we now need to find our audience.

With Russells forthcoming release of Traffic Secrets (His new book) this is an area I expect to evolve further.

They go into some great strategies of how to find your ideal customers, the people that will buy from you, enticed in with those beautiful little hooks you created.

Ultimately your customers are out there. You don’t need to create traffic you need to find where your ideal customer is currently congregating and lead them slowly away and to yourself.

Week #5 One Funnel Away Challenge – Post Training – The Next 90 Days

Whilst this is down as a bonus week it’s a wrap up, the next steps and what to expect.

It’s a chance for you too take a short breath, compose your thoughts and then crack on with your funnel.

That is a very brief overview of the OFA schedule.


Who is the One Funnel Away Suitable For?



Anyone who is looking to further their skills in sales and marketing, to suit their own business, their employer, their side hustle (trying to earn additional income for their family like me).

You don’t have to be an aspiring entrepreneur ready to rule the world. People see training courses like this and automatically think it isn’t for them as they are just a normal person.

If there is something you are good at, or a message you want to tell, then this is absolutely for you.

I have a raft of new friends (I can’t think of a better word for facebook acquaintances lol) but you know what…..They act like my friends.

You have to quickly realise the benefits of surrounding yourself with like minded people. A problem shared is a problem halved and all other cliches !

After completing the OFA I have several people now that are also on their own journey – helping others, making money, growing their business.

They are quick to reach out and give me advice, encouragement, no strings attached help and a pat on the back if i’ve earned it.

It’s weird but the One Funnel Away creates that community. It showed me that I am not alone wanting more from this world for me and my family.

I am sat here in my front room, tapping a keyboard at 2am, after a full day of tapping a keyboard in my job. I will go bed shortly and get up at 6:30am and start it all again.

Meeting these people and getting that support is pushing me forward and for that I am grateful.

If i mention OFA, ClickFunnels, Mindset or any other of my strange interest in Marketing to any of my friends they think I am mad – commencing a midlife crisis.

Maybe I am hahaha

What I am trying to say is that In those 30 days and onwards since i signed up for the One Funnel Away Challenge I have:

Had 30 days intensive and value packed training from 3 of the world’s best marketers: Russell Brunson, Julie Stoian, Stephen Larsen.

Started to find my voice and the confidence within myself, helped by these new people around me, who don’t laugh or poke fun, but surprisingly encourage me to keep pushing onwards.

And did I forget to mention the bonuses (Keep reading)



Are there any One Funnel Away Challenge Bonuses?

You have got to be kidding right?

Did you listen to what I just said you get, for a mere $100 / £75. Thats the same price for me to take my family out to a restaurant for the night, not even a nice one at that haha.

Yet your still reading these words and wanting more like little oliver and his bowl of porridge.

Just messing with you.

ClickFunnels over deliver on the value they provide in the course but they also throw in a sweet bonus stack below.

one funnel away challenge bonus

Yes you read that correct, total value $3126 but the ACTUAL COST is $100 / £75 but wait…

Personally I am trying to listen and learn as much as possible.

I know how hard it is to commit. To stop procrastinating and start DOING.

I have those little negative thoughts in my mind constantly… don’t pay for that you can’t afford it, don’t try this you will look silly, don’t tell anyone about that they will laugh.

I’m cutting all that nonsense out and so should you!

If you want to feel inspired and ready to start taking your current or new business to the next level then sign up for the OFA.

If you don’t have a business then look at what I do, which is a perfect combination with the OFA – Learn Affiliate Marketing.

Russell himself will sell you on the beauty of affiliate marketing – Recommending other peoples proven products.

I love it, there’s no product creation. No postage and packing. No customer support etc.

You just write / video / podcast anything that you feel strongly about and would recommend to others. I ONLY ever recommend products I use and believe in.

I feel so strongly that the One Funnel Away Challenge can change lives that I will throw my own bonus in too.


This is from me if you use my link to sign up for the OFA (email me the receipt and purchasing email)

My Bonuses For You For Taking The Time To Read My One Funnel Away Challenge Review

Remember I said Russell is the author of two best selling books – DotCom Secrets & Expert Secrets. They are FREE books but you pay shipping ($7.95 US & $15.95 ROW). Buy ONE of them, I will pay your shipping. Both are absolute GOLD.


When you have your ClickFunnels subscription and your ready to start building Funnels, I will give you 9 Premium Funnels to keep as your own. Premium Funnel Templates That Sell For $97 Each In The ClickFunnels Marketplace


Access to me via Messenger/Email throughout your OFA journey. Need some assistance on anything – just yell and I am here to help. Let’s connect and have a chat once you have started and see if i can help you on your journey. It isn’t all about Shiny objects and free software that will grow dusty on your laptop. It is about having someone to align with who wants you to succeed as much as you do.


I will send you access to a ClickFunnels Mastery Training Course. Learn the basics and get started with using ClickFunnels.

This is straight talk – I take my marketing very seriously. No BS. Only ever recommending what I would use myself.

I have seen numerous posts on the OFA and what people thought it was worth.

Myself i reckon they could sell the course alone (minus the book which is unbelievable value) for $500-1000 all day long.

They are giving it away at $100

Is there a One Funnel Away Challenge Guarantee?

Honesty, I would be amazed if anyone had ever used it, but it’s there anyway.

Taken from their One Funnel Away sales page:

I guarantee that if you participate in the challenge, show up to the daily live calls, implement what you learn, but the time the challenge is done, you will have a complete funnel and a solid understanding of the core fundamentals of direct response marketing and funnel building.

If for some reason you don’t feel like that is true, then you can send back your challenge kit within 30 days from the day it arrives at your house, and receive a full refund of $100.

Pretty simple.

But if you’re like most people, this experience will change your business (and for some of you, it’ll change your life!)


You cannot say fairer than that really.

One Funnel Away Challenge Review Verdict

Can you get a funnel fully finished in the time period. If like me you are doing this around a day job and family then no, probably not. But that isn’t the intention.

It is to give you the tools, techniques and framework to create your funnel.

It is about starting your momentum and getting you into the right frame of mind and belief.

It is set at $100 as like the brilliant books, it is the entry level of their value ladder, they know that the training is SO GOOD that like me you will be rattling on about Russell Brunson & ClickFunnels to anyone that listens 🙂

Let me reiterate

This is GENUINELY the best value training I have ever experienced.

It was completely different to my usual interests but it blew me away and has given me such a kick of adrenalin and momentum.

It is the best $100 I have ever spent.

Take action today. Learn how to tell your story, craft your offer, create your funnel, and find your customers.

It is fast paced. They cram strategies that have took years to perfect into a matter of days.

So many of those big hitting Two Comma Club Members have tried and failed, but at one point they were “One Funnel Away” from life changing success.

Me and you can be too

That concludes my One Funnel Away Challenge Review – Sign up below and watch the video to hear from Russell

arrow pointing towards clickfunnels discount page


The One Funnel Away Challenge is a whirlwind of marketing genius. Sign up today & receive my Bonuses too. Do not mistake this for a "How to use ClickFunnels" course. Russell Brunson brings the best of his strategies and teaches you how to create your hooks, stories, offers. The best $100 I have ever spent.
Inspiring for anyone
Loads of value & information
A great way of learning
Unreal bonuses - The book alone is worth $100
Don't expect to have the your full offer & funnel done in the 30 days
It is intense - allow yourself time to watch and reflect
Aspiring Affiliate Marketer & Funnel Builder

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