Is Canva Pro Worth It? [12 Reasons Why You Should Upgrade]
Canva Pro - Should You Upgrade?
tl;dr Canva is perhaps the best online tool available due to the sheer versatility it offers. It doesn’t matter if you are using it for your school work or the design requirements of a multi-national corporation. Canva is simple to learn, and whilst powerful, it also has an air of simplicity. The free version is great but how about spending some money – is Canva Pro worth it? Absolutely.
Canva is one of the more popular graphic design packages, available online and also via android and IOS apps, for an offline capability.
It is a leading tool that allows you to create high quality professional looking designs but without the steep learning curve of some of the advanced offerings from Adobe.
Literally anyone can jump into Canva and start creating presentations, posters, social media graphics and much more.
Why Use Canva?
I asked a number of fellow side hustlers and digital marketers why they use Canva and what they like about it and the response was overwhelmingly positive. Canva is the go to site for any kind of design.
Some are using it to create YouTube channel art, blog post graphics, facebook posts, and stand out designs for Pinterest. Others are using it to create elements they can add to their sales funnels or customer websites.
I definitely need to get better at it but I’m always amazed at how much you can do on it. I’ve seen people create some amazing things with it. I also like the mobile app. I can design stuff real quick in the fly with my phone – Jason
I have the paid version and I love it! It’s we’ll worth the money – Jayme
I have the pro version – so easy to use, excellent stock images and stores it so you can log on anywhere and get to working on stuff!! – Brad
I use it every single day as I design funnels. It is one of the most powerful and user friendly tools out there – Chris
People love the versatility and feature range with Canva, and whilst the free version is adequate for many, this post is to answer the question, is Canva Pro worth it?
So if you have limited time to learn how to create eye popping graphics, or you don’t have the budget to hire a designer of your own, then keep reading.
12 Reasons to upgrade to Canva Pro
Without further ado lets jump into all of the reasons you may want to dust off the credit card and upgrade Canva.
If video is your thing then check out the YouTube video below I created to help your decision.
Reason #1 – Transparent Backgrounds
Have you ever had to design a logo and didn’t want the hassle of paying someone to do it?
Canva is a great tool for creating your own logo, with tonnes of pre-made elements you can incorporate, its pretty easy to get started. At some point you are going to want to use your logo on your website, flyers, social media posts.
You save the file and import it onto your site, but wait, whats that damn ugly white box behind the logo?? This, my friend, is a limitation when you use jpg files – it has to build the background in a colour and will default to white.
The way around this is using transparent backgroundsand png files. Canva Pro allows you “one tick of a box” and you can save your files as a png file with a transparent background. Voila! That logo looks just right on any colour background.
Reason #2 – Background Remover
Similar to the above, this little feature is an absolute superstar. Instead of having to use complicated applications and software to “cut images out”, you can do it with one click of the button.
Canva Pro is extremely capable – much better than I was expecting at this. You upload a photo, press the button to remove background and after a few moments it should give you an image you can then paste in top of different backgrounds.
This is EXACTLY how I create YouTube Thumbnails using Canva.
Occasionally if you have a very busy background it may struggle but I have been really impressed how well it manages to remove the background.
Reason #3 – Templates
Lacking creative inspiration? Not sure what fonts to use or design elements work well together? Or maybe you are just pushed for time?
Canva has tonnes of free templates – around 50,000, but if that doesn’t cover what you need, or you want to use access to the the pro range then you can also get an additional 20,000 templates by upgrading to Canva Pro.
These templates make the whole process of designing so much easier when maybe this isn’t one of your strengths or you hate the technical challenge of using new applications (Don’t worry about that with Canva it is super simple).
Reason #4 – Teams
Do you have projects where there is more than one person working on designs? Maybe you are looking to hire multiple freelancers to work together?
Canva Pro is great for setting up teams where you can all work collaboratively and share the same resources.
Please note: You do have to pay a subscription for each user, which is understandable.
Whilst this is in beta mode at the moment, it is a great addition which allows you to revert back to previous versions of your design.
When you are moving elements around, changing your designs, its easy enough to press “Undo” but what about what you go back to that project a week or two later. You are stuck with what you currently have.
Not anymore – Canva have introduced this feature so you can revert back at any time.
Reason #10 Backgrounds
So one way I create my background is by placing photo at the back and moving it around until it looks right to the eye, but there is actually another quick way.
A way that also allows you to change the colour nice and easy – using backgrounds.
It also simplifies the concept of layers and what is visible – if that’s something your struggle with then just use backgrounds and Canva will know exactly where it needs to go.
Reason #11 Resize
One of my biggest pet hates with the free version of Canva is when I spend ages designing something, and then want to reuse the same design but in different dimensions.
For example, reusing that facebook profile picture for another social media banner. But alas, I cannot.
Resizing your designs is a Pro feature, which is done with a few clicks of the button.
For me, this is worth the entry fee alone and answers the question that brought you here – is Canva Pro worth it?
Reason #12 Storage
Are you a neat and tidy little squirrell? Or if you look around your room now is it full of empty cups and mismatched socks thrown into the corners of the room?
A few people I have spoken too will use the storage in Canva to keep their photos, logos, branding and images nice and organized.
It could be that they create folders for each projects, or maybe each social platform. It’s up to you, but there is an added advantage of this too:
(Maybe this should have been reason 13!)
Using the various folders and storage options in Canva you can then also access using a different device and the files you need are stored in the same place.
So let’s say you use a PC at work but a MAC at home – no problem, your designs are all ready and waiting regardless of device.
See if the features above are as useful for you as they are for me. If you could come back to this blog post and leave me a comment as to which feature you think is best I would really appreciate that!
At the time of writing (June 2020) Canva costs around £100 / $130which spread out over a year is a good price given the extra functionality and ease at which I can cover my graphics requirements.
It would cost me much more hiring a designer for my basic needs.
In Summary – Is Canva Pro Worth It?
So there you go, we both agree Canva is one of the best tools out there, but is it worth the money?
For me – YES – I use Canva on a daily basis to create graphics for my social media content.
It is one of my top 3 tools for digital marketing, if not the best, and the paid version makes it faster, easier, and much more versatile.
I love the remove background feature and also the ridiculous amount of stock photo and video I can now reuse – they are probably my favourite features.
If you want to try the Pro version yourself then make the most of the trial. Test them yourself and just cancel if you don’t think its worth paying.
Thanks for reading – I am currently creating a number of Canva tutorials so if there is anything you wish to learn please reach out to me and let me know.
Is Canva Pro Worth It? [12 Reasons Why You Should Upgrade]
Should You Upgrade To Canva Pro?
Canva is perhaps the best online tool available due to the sheer versatility it offers. It doesn't matter if you are using it for your school work or the design requirements of a multi-national corporation. Canva is simple to learn, and whilst powerful, it also has an air of simplicity. The free version is great but how about spending some money - is Canva Pro worth it? Absolutely. If you want to have more options, quicker design processes, and higher quality graphics then upgrade now!
Tonnes of functionality
Create designs faster
Stock photos galore!
Compatible across devices
So simple to learn
I would like some advanced features like drop shadows
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